Not too shabby
Another discussion of how to determine prices: Price influences behavior. In order to craft an excellent user experience, the price — and how your users interact with that price — must be central to the development of the product, especially applications. No user will welcome an application if the cost is prohibitive. This makes price […]
Mashable has a story about Netflix reporting that online viewing is gaining: We expect this trend of video consumption moving to the Internet to only continue over the next few years and for Netflix to be a major player as they migrate from the DVDs-by-mail model to an online service that competes with the likes […]
This is an excellent post about what expenses you can expect when you launch your freelance career: While most freelancers experience lower start up costs than other types of businesses, nearly all freelancers will wind up having to pay some money to start and maintain their freelance business. In this post, we’ll list some of […]
Note this study highlights how hard it is to succeed as a restaurant. But it’s not impossible: It isn’t easy being a mom-and-pop restaurant owner. Single-location owners have just weathered three consecutive years of declining average revenue — down 1.8 percent in 2007, 2.5 percent in 2008 and 3 percent last year. This year, IBISWorld […]
Before you tell someone where to go, make sure you’re following these simple steps: Who are you really writing for? People who are not from here, maybe not even from this country. People who don’t know the shorthand and common names for things. Your visitors will try to match up your directions to maps, to […]
Janet Meiners Thaeler is highlighting specific examples of how businesses are using Foursquare: Pennsylvania lists over 100 tips and responses about places of interest in the state. They can be found by people on Foursquare and on their web site on Foursquare – www.foursquare.com/VisitPA. Their web site also has a Foursquare section. via Foursquare for […]
Maine may be Vacationland but it’s also Entrepreneurland to this blogger and her daughter. They visited a Maine beach community this summer, and the daughter started a lemonade stand. It’s a fun look at basic business principles. My favorite tip is: Location, location, location. This real estate mantra applies to retailers, as well. The pint-sized […]
I don’t know how much the New York Times is paying David Pogue, but it’s not enough. He’s an incredibly talented writer who has a knack for explaining what we need to know. And he’s a pioneer as a multimedia journalist. He sets the bar high for all of us. OK, maybe the NYT compensates […]
The Social Media FTW conference is scheduled for Sept. 22, and the organizers are trying to create the agenda of speakers and agenda. I sent them my pitch for a presentation on blogging. Basically, I hope to answer these three questions: What do I blog about? How often should I blog? How long should the […]
Last week I read a provocative blog entry by Chris Brogan about the importance of confidence and conviction in making the sale. Here’s the scenario Chris presents: The guest at the table next to mine asked their server, “What do you think of the halibut special?” The server replied, “I’m not really sure. What did […]