Carl Natale

How your price can be a feature

by Carl Natale on August 11, 2010

Tim Berry compares two stock photo revenue models. They are both used by the same company. One is a subscription model. You pay a monthly fee to use photos. The other is a credit-based model. You buy x amount of credit which is applied when you need photos. Neither model cannibalizes the other because each […]

Getting customer feedback doesn’t have to hurt

by Carl Natale on August 10, 2010

You shouldn’t ask questions you don’t want the answers to. The same advice applies to feedback. When we ask for it, we really want to hear how good we are. Of course if we avoid feedback, we don’t have to hear the bad news. But there’s a real good argument for embracing feedback (even the […]

Is Craigslist doing enough to fight crime?

by Carl Natale on August 10, 2010

Chris Brogan uses his blog today to write about human trafficking on Craigslist. Oh he’s against it. And he supports Craigslist stance against it. For the record I’m against human trafficking and oppression. Just wanted to weigh in on it. I have to say that here because I can’t on Chris’ blog today. He turned […]

How neutral is the Google-Verizon proposal?

by Carl Natale on August 10, 2010

How bad can it be? If Google wants to ensure we can get whatever we want from the Internet, shouldn’t we celebrate? But the Google-Verizon proposal isn’t creating much celebration in the Interlands. Dan Gillmor has an interesting worry in his Salon column: The right way forward is to have sufficient bandwidth that we can […]

Social media terminology can sound a little creepy. When you get a bunch of emails about people who are following you or want to be your friends, you kind of feel like you’re setting yourself up for stalking. You can use this stalking behavior to attract clients with Twitter: Don’t get me wrong. There’s nothing […]

Why your price is part of your usability

by Carl Natale on August 9, 2010

Another discussion of how to determine prices: Price influences behavior. In order to craft an excellent user experience, the price — and how your users interact with that price — must be central to the development of the product, especially applications. No user will welcome an application if the cost is prohibitive. This makes price […]

Making sure your freelance price is right

by Carl Natale on August 9, 2010

Setting a price is one of the trickiest part of freelancing. In the freelance world, it can be a bit complex when it comes to deciding what you should pay for copywriting services since ever project is unique. You can set a price per word price or a price per page or document price but […]

Mashable has a story about Netflix reporting that online viewing is gaining: We expect this trend of video consumption moving to the Internet to only continue over the next few years and for Netflix to be a major player as they migrate from the DVDs-by-mail model to an online service that competes with the likes […]

This is an excellent post about what expenses you can expect when you launch your freelance career: While most freelancers experience lower start up costs than other types of businesses, nearly all freelancers will wind up having to pay some money to start and maintain their freelance business. In this post, we’ll list some of […]

Note this study highlights how hard it is to succeed as a restaurant. But it’s not impossible: It isn’t easy being a mom-and-pop restaurant owner. Single-location owners have just weathered three consecutive years of declining average revenue — down 1.8 percent in 2007, 2.5 percent in 2008 and 3 percent last year. This year, IBISWorld […]