Getting customer feedback doesn’t have to hurt

by Carl Natale on August 10, 2010

You shouldn’t ask questions you don’t want the answers to. The same advice applies to feedback. When we ask for it, we really want to hear how good we are.

Of course if we avoid feedback, we don’t have to hear the bad news. But there’s a real good argument for embracing feedback (even the negative kind):

If you think about it if you do not gain feedback you may be missing out on real opportunities and if you never ask you will never know. It also gets easier and less scary each time you do ask for feedback.

via Asking for Customer Feedback Can Be Scary.

Yes it can be scary. But it helps to not take it personally.

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