Conversion

How your blog is going to build your business

by Carl Natale on January 24, 2011

Blogging is bacon to search engines. They can’t resist blogs – which also can encourage customer loyalty and retention. But do not blog unless you can convert readers into customers

What do you want to know about blogging?

by Carl Natale on January 13, 2011

I ask because I’m going to be speaking about blogging at the next Social Media Breakfast. Also on the agenda is Rich Brooks and Chantal Young. Here’s what they have to offer: Rich Brooks is founder and president of flyte new media, a Web design and Internet marketing firm in Portland, Maine. His monthly flyte […]

Convert readers with a conversation instead of a form

by Carl Natale on August 21, 2010

I found a nice example of how to make your web forms more inviting. Instead of simply presenting a mostly-white page with some boxes and terse labels, some sites create conversations with blanks for you to insert your information. A while ago, I came across a unique registration form built by Jeremy Keith for his […]