by Carl Natale on February 8, 2012
Clay Shirky thoroughly takes down the logic of online newspaper paywalls. Please share with a journalist you love. Are Newspapers Finally Figuring Out How To Reward Their Best Customers? This may be the year where newspapers finally drop the idea of treating all news as a product, and all readers as customers. One early sign […]
Tagged as:
Innovating Media,
news,
paywalls,
revenue
by Carl Natale on October 29, 2010
If you like reading newspaper and periodical content for free, read as much as you can now. At least that’s what a publisher of a niche publication told me this week. It’s crazy to be putting it on the Web for free when they expect readers to buy the paper versions. And the aggregators are […]
Tagged as:
Blogging,
content strategy,
newspapers,
paywalls