CarlNatale.com

Newspapers are not being eaten by iPads

James Murdoch, head of News Corp’s operations in Europe and Asia, created a lot of worrying last week by saying the iPad is cannabalizing print. Bloggers and journalists ran with it and quoted him extensively. All in all, it’s much attribution about nothing. In all the coverage and quoting, I didn’t see a single fact. […]

November 18, 2010 1 comment Read the full post →

Sexy, Dangerous Bacon

I knew that title would get you to read this. Why? Well first consider this tweet I saw this week: [blackbirdpie id=”4179926110445568″] Honestly, I’m not surprised. Tim Horton’s sells caffeine, sugar and fat – which are major mood elevators. That’s why people have such strong attachments to coffee shops. So Tim Horton’s (and Dunkin Donuts) […]

November 17, 2010 1 comment Read the full post →

How I almost got scammed

I hoard domain names. At this moment, I own 46 domain names. Some of those are .net, .me and .biz versions of the .coms I own. For example, CarlNatale.net. But generally what happens is that I get an idea and rush to my computer to grab the domain name. Then it sits for me to […]

November 16, 2010 3 comments Read the full post →

Get over yourself. Stop being perfect. Write.

You need to stop trying to be perfect. It’s keeping you from writing. It’s an excuse not to write. People set incredibly high standards that they can’t meet. Then they don’t have to write. Even when they decide to match the standards, they spend too much time worrying about their writing. It turns writing into […]

November 15, 2010 Read the full post →

Thank God you’re not an expert

I’m doing my best to avoid using the word expert. It’s got too much baggage. I understand there’s a lot to gain by being seen as an expert. Notice that when you follow this approach, your audience views you as an expert, not simply as a pushy vendor. Your audience will be disposed to do […]

November 12, 2010 Read the full post →

How to use an editorial calendar to boost your PR

Most publications use an editorial calendar to plan out their stories and features. An editorial calendar is published at the end of each year for the next year. It is developed by the editorial staff of magazines and details the planned coverage for the following year. Some newspapers and Internet sites are developing editorial calendars […]

November 11, 2010 Read the full post →

4 reasons you’re not paying attention to my categories

I was raised by a middle school librarian. Along with a love of books, she passed along a love for categorization. It seems almost obvious. You put books about the same subjects together. So when I started blogging, it seemed natural to put posts about the same subjects together. The blog as a library seemed […]

November 8, 2010 Read the full post →

Do newspapers need a new business model to survive?

The problem with newspapers is aggregation. Talk to a news publisher and you will hear a rant about the aggregators who capture the news and insert it into their advertising supported web sites. I find this a bit disingenuous because newspapers have been doing this for centuries. Yes, I know they employ armies of reporters […]

November 5, 2010 Read the full post →

← Previous Entries

Next Entries →

Not too shabby