How I almost got scammed

by Carl Natale on November 16, 2010

I hoard domain names. At this moment, I own 46 domain names. Some of those are .net, .me and .biz versions of the .coms I own. For example, But generally what happens is that I get an idea and rush to my computer to grab the domain name. Then it sits for me to […]

How to use an editorial calendar to boost your PR

by Carl Natale on November 11, 2010

Most publications use an editorial calendar to plan out their stories and features. An editorial calendar is published at the end of each year for the next year. It is developed by the editorial staff of magazines and details the planned coverage for the following year. Some newspapers and Internet sites are developing editorial calendars […]

If you can’t beat them, change your name

by Carl Natale on September 15, 2010

What do you do when your product becomes the poster child for one of America’s biggest problems? That’s the question the corn industry faces. Use of high fructose corn syrup is down. People worry that it has too many calories and that it’s a processed food product. So they’re buying less food made with it. […]